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Tourism activity in Fez is gradually picking up as temperatures ease, with visitors returning to the medina’s historic sites and souks. Tourism professionals are hoping cooler weather in September will encourage more travelers to extend their stays and boost business for hotels, riads, restaurants, shops and tour guides.

Many families in Morocco’s southern regions choose to spend part of the summer at Al Boura Beach, about 9 kilometers north of Tarfaya. Known for its calm and peaceful atmosphere, the beach draws holidaymakers from Laayoune, Smara and other provinces, adding to the lively family atmosphere, particularly as it lies near the Donald Trump Expressway linking northern and southern Morocco via Laayoune.

Agadir’s beaches are welcoming large numbers of holidaymakers from across Morocco, alongside members of the Moroccan diaspora and international tourists, as the Souss region enters a particularly busy summer season marked by strong tourism and economic activity.