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The tourism section of the 2027 Finance Bill reviews the sector’s performance from 2023 to 2026 and announces a new roadmap aimed at attracting 26 million tourists by 2030. For 2027, the measures planned as part of preparations for the 2030 World Cup are built around three priorities: tourism offerings and investment, promotion and air connectivity, and human capital.

Ryanair is rolling out its biggest-ever winter schedule in Morocco, offering 5.3 million seats across 156 routes, including 17 new services. During a visit to Rabat on Tuesday, October 27, the airline’s CEO, Eddie Wilson, also inspected new check-in equipment installed at Rabat-Salé International Airport.

The Moroccan National Tourism Office (ONMT) is stepping up its destination marketing efforts, with investment reaching MAD 727 million in the first half of 2026 and expected to total MAD 2 billion for the full year.

The 47-minute program explores the capital’s changing skyline, cultural landmarks and luxury hospitality.

The partnership aims to increase passenger flows from Italy to Morocco while strengthening tourism promotion and maritime links to the Kingdom.

Air capacity between the two countries is up 7% in 2026, with new routes set to connect more French cities with destinations across Morocco.

Ryanair is set to operate its most extensive winter program in Morocco, featuring 156 routes, including 17 new services, and offering 5.3 million seats during the 2026 winter season. This expansion aligns with the Moroccan National Tourism Office’s (ONMT) strategy to enhance regional air connectivity and solidify the Kingdom’s standing in key European markets.

The Moroccan National Tourism Office (ONMT) is preparing a new generation of the Morocco Pavilion to support its international tourism ambitions. The office has launched a tender to design, build, manage and operate the pavilion, which will be rolled out from 2027 at seven major international tourism trade fairs. The aim is to present a more innovative showcase for the destination and strengthen support for Moroccan tourism operators in international markets.