FIFA has launched a bidding process for the broadcast rights to the 2030 World Cup in the United States and Puerto Rico. Interested broadcasters can also submit bids for the 2034 edition, which will be held in Saudi Arabia.
The process is open to television networks and streaming platforms seeking to broadcast the tournament, which will be co-hosted by Morocco, Spain and Portugal.
In a statement published on Thursday, October 22, FIFA said interested broadcasters have until Thursday, November 19, 2026, at 12:00 ET to submit their proposals. Bidders will also have the option of including the broadcast rights for the 2034 World Cup in Saudi Arabia in their offers.
The announcement follows the strong audience figures recorded during the 2026 World Cup, hosted by the United States, Canada and Mexico.
According to figures released by FIFA, the tournament’s 104 matches attracted an average of 13.5 million viewers per game across television and streaming platforms in the United States, a 166% increase compared with the 2022 edition in Qatar.
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Each match involving the U.S. national team attracted more than 20 million viewers, while the final drew 63 million, making it the most-watched soccer match in U.S. history.
Through this bidding process, FIFA aims to select one or more broadcasters capable of providing comprehensive coverage of the tournament in the U.S. and Puerto Rican markets, with offerings adapted to changing viewing habits.
The process comes as several broadcast deals for the 2030 World Cup have already been concluded. In Europe, Netflix has secured exclusive rights in Spain and Andorra, while French broadcaster M6 has acquired the rights in France.
Meanwhile, beIN Sports holds the rights to the tournament across the MENA region (Middle East and North Africa), which includes Morocco.
